Key partner in implementing these special branded moments throughout the hospital campus and on the transit bus. All of the different materials, sizes and location presented challenging production issues to solve.

Built a personal identity and website to capture the European bike tours I have created and ridden with my significant other. The design is an exploration and work-in-progress. It has not been launched.

Designed identity pieces including business cards, notecards, brochures, wine lists, media kit information pages, ads, and trade show graphics for Crossing Vineyards and Winery utilizing their script logo, colonial house etching, and bottle capsule insignia.

Designed event materials for the Saint Paul Chamber Orchestra's Fans Fiddlers & Friends Event in an art nouveau style as requested by the event committee. Studied vintage posters and past SPCO album covers to determine appropriate art direction. Communicated my ideas to an illustrator to create a period piece depicting the evening’s main activities: music and dancing. Applied the theme to numerous event pieces including bidder paddles and an event program.

Art directed, cropped and placed all photography in the packaging layouts for several seasonal Embark product sets.

Photography by Buck Holzemer Productions.

To help direct patients during many upcoming phases of road construction near the Anoka clinic, I created the reference sheet and maps clearly showing the road closures.

In the same construction “look,” I designed these materials for more renovations. The blue background signs will be placed outside so I used the darker background to keep them looking clean throughout the summer.

Re-designed the Play Wonder packaging to differentiate it from Circo and other national brands. This concept was formulated to appeal to both girls and boys, as well as their parents and grandparents, by introducing rich jewel tones, easy-to-read product information and a whimsical recognizable logo. Continuing utilization of the diamond pattern maintained the continuity of the brand as well as the customer loyalty established under the previous Play Wonder packaging. The logo lockup was also housed in a diamond to compliment the pattern found throughout packaging. Font choices aligned with the "built to last" and "designed for imagination" brand promises. Suggested photo style was simple solid color backgrounds with minimal to no propping, in order to emphasize the toys. 

Additional three hangtag concepts show preliminary pattern and font exploration.

Refined the official Grande Gala script logo. Presented options that could effectively stand alone or accompany the 2011 Grande Gala theme, “there’s no place like home.”

Designed a secondary logo/identity for the  “Grande Bash" after-party. This logo was used separately and in conjunction with the primary Grande Gala logo. The target audience was younger professionals who would might be inclined to stay at the event a little later.

Explorations for both the script and secondary logo are shown.

Fashioned the ruby slipper graphic to compliment the selected script logo. Created an out-of-the-ordinary square invitation format with a pocket on the back to contain the RSVP card and return envelope. The simple gray and red color scheme coordinated with the table linens, floral centerpieces and event decorations.

After receiving a grant to create educational "StoryPacks" backpacks to check out for at-home use, the museum contacted me to develop a logo/identity for the new program. 

Each Storypack featured an educational game based on the science topic of the pack. I created and produced the Go Metamorphosis logo, playing cards and instructional sheet for the “Six-Legged Science” Storypack. Illustrations were comissioned espcially for this project. Design of the cards was based on traditional playing cards and the game of "Go Fish."

Developed an infographic presentation of ArtStart's annual report facts and figures.

Explored new organizational charts for the Target creative studio.

Designed the Minnesota Chorale logo using musical elements to create a graphic representation of this prestigious chorale ensemble.

Created an annual report and newsletters that utilized only 2 colors for more cost effective printing.

Designed Marching Band specific logos for screen printing on a black T-shirt, using two colors or less. Concepts aimed to give the band a unique identity, while coordinating with the official school insignia. East Ridge high school marching band members voted on the six designs and the circular logo placed on the lower right bottom edge of the T-shirt won by a close margin.